NYX Soft Matte Lip Cream ‘SAO PAULO’ Review

NYX San Paulo

Hey loves,

How you all doing? As you all know I love matte lipsticks and on my recent visit to Ulta I stocked up couple of NYX Lipsticks because there was an offer in NYX.  I got NYX Liquid Suede In Softspoken which I totally love and NYX Soft matte lip cream which is raved by so many of them so I finally gave a try and got in the San Paulo and I have no regrets.


Now available in twelve more statement-making shades, our velvety smooth Soft Matte Lip Cream delivers a burst of creamy color and sets to a stunning matte finish. Surprisingly durable, lightweight and delightfully creamy, it’s no wonder this sweetly scented formula is a NYX fan favorite.



My Review:

San Paulo is one of the gorgeous shades in the matte lip cream range. It has nice creamy and buttery formula which glides on your lips. It’s a nice bright coral pink on me. I have seen this shade on other people and I guess it’s one of those shades which look different on every skin tone. It’s such a feminine shade and works well when worn on neutral eyes or smoky eyes. It instantly brightens up the face. I like how the shade is bright coral pink but not neon.  When applied on lips, it gives a sheen finish but within few minutes it dries completely matte. Also, I exfoliate my lips before using any matte lipsticks to prevent from settling into the lines or making my lips dry. One swipe gives intense pigmentation and opaque coverage to the lips. It lasted for 4-5 hours (including meals) which is not bad either considering the price.  When the lipstick fades after few hours it doesn’t leave any patchiness on your lips and fade looks even so re-application is easy.

NYX soft matte lip cream

Talking about packaging, it comes in transparent plastic tube with a black screw cap with a regular sponge applicator. The transparent tube allows one to easily locate the shades. The packaging is so sleek and very easy to carry while travelling. This has beautiful warm vanilla fragrance to it which is so appealing to me.

NYX lip cream

I really love this matte lip cream from NYX and I will try other shades too in future. I highly recommend this lip cream to everyone and it’s so affordable.

I got this at great price. Ulta was offering buy 1 get 1 50% in NYX so I got this at matte lip cream for $3. Now, this is a real steal I guess.  This is originally priced at $6 which is still a great price.


  • Affordable
  • Creamy matte finish
  • Glides on easily
  • Sleek packaging
  • Travel friendly
  • Intense pigmentation
  • Opaque coverage in one swipe
  • Cruelty free


  • I don’t find any real con with this but I do recommend using an exfoliator or chap stick before applying this lipstick or with any matte lipstick.

Price: $6

Rating: 5/5

Have you guys tried any of the NYX soft matte lip cream? What are your thoughts about it? Thank you for reading 🙂



31 thoughts on “NYX Soft Matte Lip Cream ‘SAO PAULO’ Review

    • karishmarajendrakumar says:

      Oohh I am so sorry about the lip swatch. It dint come out well so I skipped but it’s a very pretty shade and perfect for our Indian skin tone 🙂

  1. Cy Palma says:

    I love this formula! I have three of them and they are my favorites, I can see why some people don’t like them since some of the colors tend to look a little bit sheer when first applied but once they dry a little bit and you apply another coat they look perfectly! I prefer these over other more popular liquid lipsticks simply because they’re the most comfortable matte lippie ever!

    Cy | Dulce de Mango
    Cy Palma recently posted…THE SUMMER LIPSTICK EDITMy Profile

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